About Me
  • Work
  • En Prise
  • Jaunmarka
  • SaloneSatellite
  • DD '23
  • Fashion Scream
  • An Ending (Ascent)
  • Swab Typeface
  • Young European Sculpture
  • Fianchetto
  • Klīnikas Racing
  • 213
  • Briksdāles Ledājs
  • Pipartēja
  • 2017-2021
Reinis Lozda
About Me
  • Work
  • En Prise
  • Jaunmarka
  • SaloneSatellite
  • DD '23
  • Fashion Scream
  • An Ending (Ascent)
  • Swab Typeface
  • Young European Sculpture
  • Fianchetto
  • Klīnikas Racing
  • 213
  • Briksdāles Ledājs
  • Pipartēja
  • 2017-2021

Academic work A series of three posters for the 23rd fashion show of Art Academy of Latvia titled “Fashion Scream”. For the conceptual basis I chose a quote from bachelors’ fashion design course student Loreta Asermane: “How do you understand the words “fashion scream”? A loud, sudden change or event in fashion that everyone sees, but not everyone is fond of. (Sprinkled chili).” In the posters the red t-shirts represent the chili, which are mixed in with monochromatic clothes, then cooked and eaten, metaphorically showing the creation and integration of new fashion trends, any persons’ attitude towards them.

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